ABOUT US
We make your business stand out from the competition
WHAT WE OFFER
DIGITAL
Social Media Marketing
We will manage your social media to cultivate customer relationships and create fresh and relevant content.
Email
Marketing
We can design email campaigns to generate excitement by sharing announcements, product updates, newsletters, event invitations, and special offers.
Magnify Your
Brand
We can design an effective digital-friendly brand for your social media marketing (Facebook, Instagram, LinkedIn) and website.
Build company and product awareness through traditional print marketing.
ANALYTIC SERVICES
Maximize results through marketing campaign analysis and recommendations.
WEB DESIGN & SUPPORT
Our friends at KYGO.TECH provide support and web management services. Working together with KYGO allows us to seamlessly support all aspects of your marketing.
Social Media Marketing is about creating content that brings your audience together as a community and inspiring authentic conversations while increasing your brand’s awareness.
— Krystal Wu, Social Media Community Manager, HubSpot.
WHO WE ARE
MERALEE FREDENBURGH
Radiant Marketing was founded by Meralee Fredenburgh. She has successfully executed marketing campaigns spanning email, social media, B2B and B2C. This includes managing social media for community groups, developing email strategies for national medical research organizations, finding new market opportunities for large corporations, and launching new products and services for companies like Kaiser Permanente and Blue Shield. Radiant Marketing’s mission is to leverage this vast marketing and product management experience for the benefit of small businesses and nonprofits.
TESTIMONIALS
NANCY WISE
President, Spring Street Exchange
“I worked with Meralee at Blue Shield of California when she led product and marketing functions for the individual line of business. Meralee is detail oriented but she also retains the strategic big picture in all that she does.”
“Meralee is kind, hard-working, and gets along with everyone. I would be delighted to work with Meralee again!”
BORIS SHEKTER
Actuary Director, Kaiser Foundation Health Plan
“I worked with Meralee for several years. She is a capable and knowledgeable professional, very reliable and easy to work with. Based on these qualities, I recommend her to prospective employers.”
ERIC BARNETT
Blue Shield of California Individual & Family Plan Marketing
“Working with Meralee at Blue Shield was always a great experience! She built consensus for product ideation/design and managed implementation through a large, complex, cross-functional organization.”
“I found her to be a trusted colleague that is smart, open to seeking new ideas, has excellent communication skills (both written and interpersonal) and fun to work with.”
“Her strong leadership skills and her openness to consider other’s perspectives enabled her to influence work completion in a very complex, x-functional team environment.”
KITTY GUPTILL
Senior Vice-President Marketing Strategy & Sales Operations, Kaiser Permanente
“Meralee was one of the brightest strategic analysts I’ve worked with over my career. I highly recommend Meralee for jobs in her area of expertise.”
“Meralee developed go-to-market plans for Kaiser’s largest and most strategic line of business to boost membership growth and retention.”
“During a downturn in the economy, she developed growth strategies and business cases to request funding to support those initiatives.”
“Because of her innate curiosity, I asked Meralee to drive our competitive intelligence work. (She) educate(d) our market facing teams to prepare them to win in the market.”